Joel D. Wisner, Keah-Choon Tan, G. Keong Leong
Principles of Supply Chain Management: A Balanced Approach (+ CD-ROM)
Издательство: South-Western Cengage Learning, 2009 г.
978-0324-65456-1, 0-324-65456-1
Книгопечатная продукция
Объем: 576 стр.
Welcome to the second edition of "Principles of Supply Chain Management: A Balanced Approach". The practice of supply chain management is becoming widespread in all industries around the globe today, and both small and large firms are realizing the benefits provided by effective supply chain management. We think this text is unique in that it uses a novel and logical approach to present discussions of this topic from four perspectives: purchasing, operations, logistics, and the integration of processes within these three vitally important areas of the firm. We think this book is somewhat different than the other supply chain management texts available, because we present a more balanced view of the topic-many of the texts available today concentrate primarily on just one of the three areas of purchasing, operations, or logistics.
Формат: 20 см x 25,5 см.
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