Книги издательства "Quorum Books"
Legal Usage in Drafting Corporate AgreementsFrom a corporate lawyer in private practice comes the first detailed survey of the conventions of language and structure in drafting corporate agreements. Adams summarizes the traditional techniques of drafting and proposes alternatives that ...... |
Classic Failures in Product Marketing: Marketing Principles Violations and How to Avoid ThemWritten especially for current and aspiring marketing managers and executives, this book discusses the avoidable marketing failure. Hendon argues that many so-called product failures could have been avoided and that certain error patterns ...... |
Corporate Culture and the Quality OrganizationMost quality management programs focus on the tools that can be employed to improve quality, but the long-term results of these efforts have been mixed. The only way to ensure that quality improvement will have lasting consequences for a firm is ...... |
Value Added Reporting and Research : State of the ArtIt is clear that value added methods provide relevant, useful information for financial analysis, market valuation, and financial decision making in corporate settings. Value added methods can be used in ratio analysis, in the determination of ...... |
The Role of Corporate Reputation for Multinational Firms: Accounting, Organizational, and Market ConsiderationsAmong many factors contributing to a corporation's success, none is more crucial than reputation. It affects the way management makes decisions and the positions it takes, and how it takes them, on critical issues. A good reputation is also a ...... |
Accounting Services, the Islamic Middle East, and the Global EconomyIn an international economy where increasing attention is being focused upon global linkages, this book offers unique insights into the role that services provided by major international accounting firms are playing in such linkages and domestic ...... |