John R. Nofsinger
The Psychology of Investing
Издательство: Pearson Prentice Hall, 2008 г.
978-0-13-230234-0, 0-13-230234-9
Книгопечатная продукция
Объем: 128 стр.
"The Psychology of Investing" is the first text of its kind to delve into the fascinating subject of how psychology affects investing. Its unique coverage describes how investors actually behave, the reasons and causes of that behavior, why the behavior hurts their wealth, and what they can do about it. Traditional finance has focused on developing the tools which investors can use to optimize expected return and risk - understanding the psychology of investing will complement the material covered in traditional investments text.
Формат: 15 см x 22,5 см.
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